Earlier this year, Feeding America teamed up with FitBit, the popular wearable devices that track calorie counts, on an initiative: FitForFood. The idea was simple: burn calories, give calories. Starting on February 3, 2015, FitForFood aimed to reach one billion calories burned, and upon reaching that goal, 1.5 million meals would be served to those in need. For each active calorie burned and recorded by FitForFood during the program, Fitbit donated $.00015, and up to $150,000, to Feeding America. After launching in early February of this year, more than 106,000 people participated and quickly collectively reached the goal of 1 billion active calories in less than 16 days.
Feeding America is one of the largest organizations in the country that aims to engage Americans in the fight to end hunger and feed the nation's hungry through a nationwide network of member food banks. Click here to learn more about Feeding America and their initiatives today.